dc tech beat

Slatecard.com is a utility to support and enhance Republican activism and was created by David All, a well known DC interactive strategist and Sendhil Panchadsaram.

Slatecard PAC is an independent, federally registered political action committee (PAC) which acts as a “conduit” to raise money online to help Republican candidates for federal office in compliance with the Federal Election Campaign Act (FECA).

On Tuesday, Slatecard announced the deployment of its candidate portal software, “Take Control,” (takecontrol.slatecard.com) which gives candidates and campaigns total control of their respective directory profile and donor information.

It’s interesting to see the Republican camp finally gaining ground in the online fund raising side of things.  Democratic strategists have been light years ahead in this area.  I recently asked a prominent Republican strategist why this is the case, and he confided in me that “digital creatives/strategists are the key to online fund raising prowess.  It just so happens that the dems have a monoploy on this kind of talent as these folks are more liberally leaning.”

It looks like the talent pool may be shifting, albeit slowly.

-By Peter Corbett, follow him on twitter